Pricing — Pentane

Pentane

Free software

$0 /mo

The profit software. Connect your store, ads and books and see what you actually make.

Real-time profit dashboard
Breakeven ROAS
Ad budget guidance
Pricing & discount guidance
Charlie's financial AI analysis
Profit scenario planning
Real-time alerts on KPI changes
Business & financial health reports
Unlimited users and seats

Plenum Ad Network

Pentane included

$1,000 /mo flat

The media layer. We plan, run and optimize your budget across every channel, against your real contribution profit.

One buy across 275+ ad networks and exchanges: display, in-app, mobile web, audio, video, native, premium CTV, DOOH
300,000+ third-party audience segments, so you choose who you're paying to reach
Meta, managed against your break-even ROAS
Those same audience segments on MetaRolling out now
Creative, audience and placement tests on 3- and 7-day cycles, every change approved by a person
Every impression and conversion logged, and every site and app reported back by name
Conversions tied to real Shopify orders
No setup fee, retainer or percentage of spend

$5,000/mo minimum media budget, Meta included

Below that, there isn't enough data to optimize.

Start with two months

The first big optimization lands at day 7 and results keep improving through week 8. After that, it's month to month.

Book 20 minutes →

One flat fee plus the media budget you fund.

The Plenum model

Agencies bill your ad spend.
We sit on your side of the table.

Pentane shows what your ads need to return to be profitable. The Plenum Ad Network runs them to that number, on Meta and across 275+ ad networks and exchanges outside it, for one flat fee. No retainer, and no separate fee billed on your spend.