54% revenue growth with better pricing
The challenge
Bottle Goods had built something real. A product people wanted. But growth came with a problem that kept Malcolm awake at night—the math didn't work anymore. Revenue was climbing, sure, but profit margins were slipping through his fingers like water.
The team was drowning in spreadsheets. Pricing decisions felt like guesses. Ad spend was scattered across channels with no clear picture of what actually moved the needle. They had data, plenty of it, but no way to see the pattern. No system. Just noise.
Malcolm knew the business could be more profitable. He just didn't know how to get there without hiring a finance team he couldn't afford.
The solution
Then came Pentane. Malcolm connected his store data—Shopify, Meta, QuickBooks—and within minutes, the fog started to lift. The dashboard showed him what was actually happening. Real numbers. Real insights.
Pentane didn't just show the problem. It showed the path forward. Pricing recommendations that made sense. Ad budget allocations tied directly to profit targets. Discount strategies that didn't bleed margin. The system did the thinking so Malcolm could focus on running the business.
He used Mission Control to model scenarios. What if we raised prices on this product? What if we cut ad spend here and shifted it there? The answers came back fast. Clear. Actionable.
The results
Within the first quarter, Bottle Goods saw revenue climb 54% year over year. But that wasn't the real win. The real win was knowing why. Every decision traced back to a number. Every number traced back to profit.
Margins improved. Ad efficiency improved. The team stopped arguing about strategy and started executing it. Malcolm slept better.
Pentane didn't just give them data. It gave them confidence. The kind that comes from understanding your business so completely that the next move is obvious.
"Pentane turned our data into decisions. We went from guessing to knowing, and that 54% growth came from actually understanding what drives our profit."
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